How Far We’ve Come…
Posted : May 19, 2010 by Kaye, Category: Uncategorized
On August 22, 2008 we started this blog with the intention, like many companies, to give IES a voice within the market as well as draw an audience to our website. As the social media train continues to move full steam ahead, we are proud to be an active participant. Along with our blogging initiatives we also started tweeting in May 2009 and started a Facebook Fan Page shortly thereafter. Using these platforms, we are able to communicate our thoughts more freely while being be less formal and more direct with immediate responses.
We recently came across a blog post on AEC Café asking why the AEC community has been especially slow in adapting these new techniques into their marketing campaigns - “Is the A/E/C industry using social media?”
At IES, we feel like we have moved confidently into the social media space, using tools such as Twitter, Facebook, LinkedIn and our blog. We’ve learned a lot along the way, and we encourage the A/E/C community to join us. Whether a company in the space, an end-user or an editor writing about the AEC community, we all have something unique to say.
We look forward to connecting with you soon!
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